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Development of China’s PVC Flooring Industry Under CODIV-19

The industry is still in a stage of rapid development

Although the global LVT (luxury vinyl floor) came out in 1970, the real rise of PVC floor is the use of the two hard core elastic floors of WPC (wood-plastic floor) in 2012 and SPC (stone-plastic floor) in 2017. Due to the substitution effect formed by flooring and carpets, it is expected that the global PVC flooring market will continue to grow at a growth rate higher than that of the global floor decoration material market by relying on the penetration rate of developed countries such as the United States and Europe.

Global and U.S. market size forecast in 2025

Considering that the global economic growth rate is likely to maintain a certain stable growth in the future, and the sales volume trend of the global floor decoration material market has maintained a relatively stable growth in the past 8 years, on this basis, combined with the global PVC floor sales penetration rate shows a steady increase We estimate that the output value of global/US resilient flooring may reach as high as 30.7/15.3 billion US dollars in 2025.

The company’s capacity expansion matches the rapid development of the industry

Although the company has already completed the preliminary production capacity layout, considering that the demand for PVC flooring in developed countries such as the United States and Europe is still in a stage of rapid growth, the layout of the production line with an annual output of 20 million square meters will help the company to better match the high-expansion demand. Share The dividends of the rapid development of the industry.

The management has a keen market sense and strong execution ability

Since 2013, the company has achieved rapid growth by investing in equipment and technology in the early stage and by cooperating with high-quality resources in the industry. It took less than 7 years to generate revenue of nearly 1 billion yuan. In the process, the company also greatly reduced the number of customers. The degree of external dependence of resources and actively adjust the direction of research and development to reduce costs and increase efficiency, laying the foundation for subsequent development. At the same time, the company also actively looks forward to the future development of the industry and makes an early layout to strive for a first-mover advantage.

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